From Egypt to the Emirates: SEO career powered by PRO Abbi Harper May 13, 2025

From Egypt to the Emirates: SEO career powered by PRO

In the dynamic business environment of the UAE, talent alone is not enough for success.  Entrepreneurs must navigate the complex legal and regulatory systems, which for many is unfamiliar territory.  This is where hiring a professional Public Relations Officer (PRO) becomes invaluable.  Whether the need is to secure business licences, obtain residency visas or ensure compliance with UAE regulations, PRO Services provides the critical support to operate.

Working with us means you can get it right from the start, and for Mohab Ghazaly, a driven and talented digital marketing consultant, when he decided to relocate to Dubai, we helped him make that significant step in his career.

As leading providers of PRO services in Dubai, we were able to help Mohab transition seamlessly into the region, allowing him to use his time focusing on his business strategy.

Carving a creative career

Born and raised in Egypt, Mohab’s fell into digital marketing quite unexpectedly during an internship, where he was asked to contribute ideas for a Halloween campaign. His concepts were well-received and implemented, delivering measurable results. Recognising his natural creative ability, the company offered him a full-time digital marketing position.

The shift to SEO

Determined to deepen his skill set, Mohab joined a social media and event management agency, where he discovered Search Engine Optimisation (SEO). The analytical and strategic nature of SEO, combined with his creative background, quickly became the focal point of his career. Building a client base that included both Egyptian and international companies, he soon recognised that to grow his consultancy further, he would need access to a more robust business environment.

A strategic move for scale

With eyes always on the prize, Mohab knew that his next step would take him to Dubai – the global hub for business and technology. He understood that to kick-start in the UAE involved more than a flight and accommodation, it needed an understanding of regulatory procedures and compliance standards.

Partnering with PRO Services Dubai, we were able to assist Mohab and ease the transition of entering the UAE market.

Scaling from the UAE

Now established in Dubai, focused on international expansion, Mohab is expanding his consultancy and supporting businesses across sectors including e-commerce, SaaS, and technology. His proactive approach targets untapped markets and applies bespoke strategies to achieve tangible and innovative outcomes.

Make your mark

Mohab’s journey from Egypt to the Emirates demonstrates that anything is possible with the right local support. To make your mark on one of the world’s most competitive markets and find out how we support entrepreneurs and professionals in the UAE, get in touch today.